Paid Media Growth Strategist

About Structured Agency

Structured is a powerhouse of over 50 dedicated professionals with a shared obsession forperformancemarketing. We've carved a niche for ourselves in the ecommerce vertical, marking just the beginning of the many industries we aspire to lead. Our focus centers aroundgrowth—for our clients, our colleagues, and our agency. We are motivated not by obligation to “do our job” but by ambition tobe the bestat our craft. Each of us is on a journey to master our craft, committing the energy, effort, and enthusiasm required to excel.

The Role

As a Paid Media Growth Strategist, you'll execute and help shape paid media strategy for our clients. You're a storyteller and a data lover — someone who can translate complex numbers into crystal-clear strategy. Financial trends and budget management are second nature to you, and when it's time to act on a winning strategy, you get it done.

Qualifications

3+ years of Paid Media experience in an agency setting, including recent media buying experience

3+ years of Facebook/Meta advertising experience

2+ years as the primary growth marketing lead for e-commerce DTC brands

Experience managing $100K+/month budgets across Google and Meta

Experience running paid campaigns beyond Facebook/Instagram — Google, Snapchat, Pinterest, LinkedIn, etc.

Experience pulling reporting in Shopify and connecting it back to Paid Media’s impact

Experience with attribution tools, like Triplewhale and Northbeam

Experience with Google Analytics

Strong communication skills, including the ability to explain complex concepts and navigate difficult client conversations

Ability to identify core KPIs and growth strategies for e-commerce brands — even when founders don't yet know what those are — and communicate them clearly and strategically

Experience coordinating marketing projects across multiple execution team members

A sharp eye for visual creative (image and video) and design

Working knowledge of conversion rate optimization, with the ability to advise clients on improvements

Genuine passion for e-commerce marketing and a commitment to mastering the craft

Strong data analysis skills, with the ability to extract insights that improve client results

A love of learning — and helping others learn — with the humility that comes with it (no egos)

Customer-centric mindset and a drive to win against tough odds

Strong interpersonal skills for building relationships, both internal and external

Excellent presentation and public speaking skills

A doer — someone who takes action and drives growth

Responsibilities

Serve as the growth strategist for paid media management: media buying, client communication, and creative strategy

Manage, plan, design, and operate paid media campaigns to grow your book of business

Own budget management and tracking to keep spend aligned with client goals, including reporting and forecasting

Lead client communication — daily Slack updates, biweekly calls, and quarterly business reviews — to build strong relationships and keep clients informed on progress toward their KPIs

Serve as the primary point of contact for client questions

Drive client growth in a way that strengthens Structured's reputation and business

Take full ownership of your client accounts — successes and failures alike

Stay current on industry trends through daily use of reporting and analytics tools

Details

This is a fully remote role. Salary range: $75,000–$85,000.

Originally posted on Himalayas